Making a surrealist artist part of your home.
One of the key reasons artists have websites is to engage viewers with their work. One of the challenges of the designers is to use strategies to help the viewers to imagine owning the work and seeing it in their homes. Surrealist art poses particular issues in that it attracts a very sophisticated viewer, who understands the skills and imagination of the artist.
Surrealist artist, Scott Boilard engaged us to create a new website for him.
We promote artists on our platform Juniper Rag. Scott is a well-known surrealist with a lifelong collection of work. We created several portfolios based on series of works that he has done over the years. We are also in the process of adding lifestyle images to his website. All art is subjective and you may like a piece, but by using lifestyle images of installations of the artwork, they are viewed on the next level, engaging the viewer to imagine planning a whole room around some of Scott’s artwork.